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Themes and Publications


The World Tourism Education & Research Centre (WTERC) is renowned for its leadership, innovation and excellence in travel, tourism and hospitality research. All faculty members contribute to this body of knowledge and cooperate on research where possible.

Some of the main research themes include:

  • Evolution of tourism education, design of tourism education systems and programs
  • Planning, management and marketing of attractions, festivals, events and mega-events
  • Identifying, measuring and managing the service process in the leisure and travel market demand
  • Winter and "snow tourism"
  • Destination resort management
  • Heritage and culture tourism
  • Stakeholder theory and tourism
  • Destination image measurement and branding
  • Destination marketing, management, demand and competitiveness in international tourism
  • The impacts of tourism and recreation on people, the environment and the economy
  • Environmental auditing and sustainable development in tourism
  • Tourism policy leadership and strategic planning
  • Measuring and managing destination image, destination branding
  • Destination competitiveness and sustainability



Professors at the Haskayne School of Business have authored numerous research and publications over the course of their careers. The following professors books are listed below.

Donald Getz

  • The Family Business in Tourism and Hospitality (2004)
    ISBN: 0-85199-808-9 Publisher: CABI
  • Explore Wine Tourism: Management, Development & Destinations (2000)
    ISBN: 1-882345-33-9
    Publisher: Cognizant Communication Corporation - New York
  • Business of Rural Tourism International Perspectives (1997)ISBN: 0415135117 Publisher: Thomson Business Press (out of print)
  • Event Management & Event Tourism -2nd Edition (2006)ISBN: 1-882345-11-8
    Publisher: Cognizant Communication Corporation - New York
  • Festivals, Special Events, and Tourism (1991)
    ISBN: 0-442-23744-8 Publisher: Van Nostrand Reinhold - New York (out of print)

Irene Herremans

  • Cases in Sustainable Tourism An Experiential Approach to Making Decisions (2006)
    ISBN: 978-0-7890-2764-1 Publisher: The Haworth Press Inc.

Simon Hudson

J. R. Brent Ritchie

  • The Competitive Destination: A Sustainable Tourism Perspective (2003)
    Co-Author: Geoffrey I. Crouch
    ISBN: 0-851-99664-7 Publisher: CABI
  • TOURISM: Principles, Practices, Philosophies- 10th Edition- (2005)
    Co-Author: Charles R. Goeldner
    ISBN: 0-471-40061-0 Publisher: John Wiley & Sons, New York
  • Travel, Tourism and Hospitality Research: A Handbook for Managers & Researchers - 2nd Edition (1994)
    Co-Author: Charles R. Goeldner
    ISBN: 0-471-58248-4 Publisher: John Wiley & Sons, New York

World Tourism Education & Research Centre (WTERC)